Rt. 4 LIVE: 2 Days 2 Genres 1 Nation,
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About the event
Rt. 4 LIVE is one of Central Ohio’s premier summer concert experiences, bringing thousands of music fans together for two unforgettable nights of live entertainment, community engagement, food, drinks, and high-energy festival atmosphere at the Union County Fairgrounds.
This year’s event features an incredible two-night lineup:
Why should you sponsor?
Our sponsorship opportunities are designed to maximize exposure before, during, and after the event through:
• On-site branding and signage
• Jumbotron advertising
• Social media promotion
• Stage and VIP area recognition
• Direct engagement with concert attendees
• Customized partnership opportunitiesWhether your goal is increasing brand awareness, driving customer engagement, supporting community events, or entertaining clients and employees, Rt. 4 LIVE provides a unique platform to showcase your business in front of thousands of attendees.
We are proud to partner with businesses that help make this event possible and create an unforgettable experience for our community.
Join us in making Rt. 4 LIVE 2026 our biggest year yet.
Erica GoodwinRt. 4 LIVE is more than just a concert series — it’s a community-driven event built on entertainment, connection, and giving back.
What sets Rt. 4 LIVE apart is our commitment to creating experiences that not only bring people together, but also make a meaningful impact in our community. Every event is professionally produced with a focus on strong organization, high attendance, positive fan experiences, and long-term community relationships — making Rt. 4 LIVE a trusted and valuable partner for sponsors.
Beyond the music, Rt. 4 LIVE is proud to support important causes through fundraising efforts at our events, including contributions benefiting The James Cancer Hospital and Solove Research Institute. Through raffles, giveaways, partnerships, and special fundraising initiatives, we use our platform to help give back to families and individuals impacted by cancer.
Sponsors who partner with Rt. 4 LIVE are aligning themselves with:
• A fast-growing regional entertainment brand
• A passionate and loyal audience
• Community-focused leadership
• Charitable fundraising initiatives
• Positive local impact and outreach
• Family-friendly, high-energy eventsWe believe sponsorship should be more than just advertising — it should be a partnership that creates visibility, strengthens community connections, and supports something bigger than the event itself.
By sponsoring Rt. 4 LIVE, your business becomes part of an experience that celebrates music, supports local communities, and helps make a difference.
Contact the Organizer Contact the OrganizerMore Info
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2501-5000 attendees expected
50% Male Attendees
50% Female Attendees
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Contact the Organizer
Select a Package
1 available packages from US$25000
https://www.sponsormyevent.com/rt-4-live-2-days-2-genres-1-nation-marysvilleBroadcast Inclusion in 364 Live/Pre-corded promos on 92.3WCOL as heard as Ernest, Ashley Cooke & Graham Barham live on the X stage. Minimum Value: $72,800 Inclusion in 364 Live/Pre-recorded promos on 93.3WODC as heard as Rick Springfield live on the X stage. Minimum Value: $54,600 Inclusion in rotation recorded commercials on 92.3 WCOL & outside Country stations. TBD Inclusion in rotation recorded commercials on 93.3 WODC & outside Classic Hit stations TBD DIGITAL Logo inclusion on all digital promotional material Value: $5000 Logo on rt4live.com Logo inclusion or name mention on a minimum of 10,000 impressions on paid social media material Value: $20,000 Name mention included in over 200,000 digital targeted audio impressions. Minimum Value: $5000 Logo inclusion on WCOL’s concert page on AD Mat $1000 Logo inclusion on WODC’s concert page on Ad Mat $1000 ON-SITE Logo on Stage Banner Company signage on site for branding day of concert Minimum of three live mentions on-stage before each act Logo included on live jumbotron leading up to the headliner. :15 second commercial (looping) on the jumbotron leading up to the headliner-sponsor provides. Early access to the concert 30 min. prior to gate time. (8) Private Acoustic Performance with Ashley Cooke (3 songs) and meet-n-greet with Ashley Cooke. Priceless Transportation for (10) to and from venue day of concert provided by our official transportation sponsor Limitless Limo. Value $2,000 (50) Sponsor Area tickets and (50) Track tickets to Ernest, Ashley Cooke & Graham Barham $12,500 (50) Sponsor Area tickets and (50) Track tickets to Rick Springfield (includes wristbands to VIP area) $12,500 (3) Sponsor Tables (10 seats each at table) (25) VIP Parking Passes to Ernest, Ashley Cooke & Graham Barham (25) VIP Parking Passes to Rick Springfield (100) Drink Tokens to Ernest, Ashley Cooke & Graham Barham $1,000 (100) Drink Tokens to Rick Springfield $1,000 (4) meet and greets TBD
1 available
Confirmed Sponsors
